Prior Design Challenges:
- When users signed up, there was only one level of permissions (@ parent level) so they were unable to be assigned to their correct team, cost center, etc.
- Registration form was easy to miss at the bottom of the page
- Support team info was not easy to access post-sign up, and there was general confusion as to where to get help
- When users signed up, there was only one level of permissions (@ parent level) so they were unable to be assigned to their correct team, cost center, etc.
- Registration form was easy to miss at the bottom of the page
- Support team info was not easy to access post-sign up, and there was general confusion as to where to get help
New Design Goals:
• Make it easy and painless for new users to activate their accounts
• Communicate the value of using Upwork
• Provide support and clear point of contact for any issues users may encounter
• Make it easy and painless for new users to activate their accounts
• Communicate the value of using Upwork
• Provide support and clear point of contact for any issues users may encounter
My Contribution:
• Designed multiple concepts for testing
• Worked with our lead researcher to define the research plan, conduct in-depth qualitative interviews, and synthesize results
• Iterated and refined final responsive designs based on research and team feedback
• Worked with Product Management, Marketing and Engineering to define page logic
• Collaborated with Visual Design to ensure alignment with current style guide/patterns
• Tested page design in dev environment, filed bugs and delivered punch list of items to be fixed
• Designed multiple concepts for testing
• Worked with our lead researcher to define the research plan, conduct in-depth qualitative interviews, and synthesize results
• Iterated and refined final responsive designs based on research and team feedback
• Worked with Product Management, Marketing and Engineering to define page logic
• Collaborated with Visual Design to ensure alignment with current style guide/patterns
• Tested page design in dev environment, filed bugs and delivered punch list of items to be fixed
Date: September 2017
Role: Lead UX Designer
Role: Lead UX Designer
